Aloe Blacc for Cadillac

In recent years, Cadillac has increased its presence in the German market. The “Cadillac Experience” in Berlin created a huge buzz when thinkOOTB arranged for US soul star Aloe Blacc to be flown to Berlin for the opening ceremony. He thrilled the invited audience with a surprise appearance, performing his international hits including “I need a Dollar” and “Wake me up”. thinkOOTB was in charge of all contract negotiations and its conclusion, providing full-service support for the artist throughout the entire event.