Instagram @palinski
PayPal
Online payment service PayPal was looking for influential and credible celebrities that could give a recognizable face to the US company and enhance the acceptance of its offered services. The conception of the campaign came from the renowned agency Scholz&Friends whereas thinkOOTB took care of the celebrity cast and could, amongst others, win Lena Meyer-Landrut, Luke Mockridge, Dieter Bohlen, Pietro Lombardi, Palina Rojinski, Tim Mälzer and Max Giesinger for the cooperation.
thinkOOTB suggested and requested the celebrities and also negotiated the fees. The solid network of thinkOOTB was the door opener and basis for this successful cooperation.