Germany does not have a lot of internationally known celebrities. But Toni Garrn is without a doubt one of them. The fact that Toni as well as the brand Tom Tailor are coming from Hamburg ist not a coincidence. Tom Tailor is placing a strong focus on their hanseatic origin in the future which is credibly shown by working with one of the most beautiful export hits of the city. At the beginning of the year 2019 Toni Garrn will launch her very own Capsule Collection „Toni x Tom“ with Tom Tailor.
thinkOOTB worked out the fit between the brand and the celebrity, initiated, negotiated and supervised the cooperation.